YouTube LogoGoogle has announced an update to the YouTube Mobile website ( which includes a cleaner look and may actually be a better way to view YouTube than the native app included on the iPhone. The Official YouTube Blog has this to say about the new site:

  • It’s really fast.
  • The user interface incorporates larger, more touch-friendly elements, making it easier to access videos on the go.
  • It incorporates the features and functionality you’ve come to expect from the .com site, like search query suggestions, the options to create playlists, the ability to designate “favorite,” “like” or “unlike” videos directly from your device.
  • As we make improvements to, you’ll see them quickly follow on our mobile site, unlike native apps which are not updated as frequently.

Gee, that last bullet kind of sounds like a dig at Apple. I’m pretty sure the Android app gets updated whenever Google decided it needs to be updated.

Google has posted a World Cup themed video to introduce the new mobile experience: